Mobility & informal economy
Oye
The financial operating layer for Africa's 100M boda riders.
- Founded
- 2021
- Status
- Active
- Web
- oye.ke →
Africa's largest mobility-credit platform for motorbike-taxi (boda) riders, starting with Kenya's 2.5M and scaling continent-wide. Lending, working capital, and insurance built directly into the rider's daily earning cycle — owning the operating layer the informal-transport economy was missing.
- 6M+ loans facilitated to date
- Bloomberg's 25 African Startups to Watch 2026
- Tens of thousands of riders served across Kenya
- Direct-to-rider, no middlemen
